Business 2.0: Uh-oh.

Thursday, July 19, 2007 9:00 PM

Posted by Jonathan Danylko | Tag: News | Comments: 0 | View blog reactions

Business 2.0 is on it's way out based on some interesting news.

Based on what I've been reading lately from Valleywag, it seems that the Business 2.0 magazine is going out of business. Ironic, is it not?

The New York Times originally talked about this problem three days ago. According to the article, current and former employees of Time Inc. thought that a bad move occurred:

Aside from the overall downturn in the magazine business, current and former Time Inc. employees point to what appears to have been an ill-advised move this year to combine the advertising sales teams of Time Inc.’s finance and business publications, which include Fortune, Money, CNNMoney.com, Fortune Small Business and Business 2.0.

Consolidated under a single banner, Time Inc.’s Business and Finance Network (or Tibfin, as it is known inside the company), Time sales representatives stopped pitching the distinct appeal and audience of Business 2.0 to focus on the larger titles like Fortune.

I'm sure going to miss that magazine.

Technorati Tags: WebWorthy, News, Business 2.0, magazine